That was definitely something I was very proactive about.
#Vimeo ceo sud ott tvpatel software
What kind of change did it take mentally to transition from marketing to becoming the CEO of a software platform in 2017, dealing with product and tech functions?īefore I became CEO, I had done a bunch of different things- from marketing to operations to finance but had never run a product and tech team. You have degrees in finance from Wharton, a management degree from Harvard, followed by stints at Sagent, Time Warner and Amazon, before you joined Vimeo in 2014 as the head of global marketing.
I was always working really hard to get good grades, trying to go to the best schools and I definitely got a lot of that from my upbringing. My parents left their family and friends to come to the US to pursue the American dream and I grew up always wanting to be a leader and a CEO, because I believe that business can have a positive impact on our communities. The other thing I got is a lot of ambition. Vimeo is a global platform, a majority of our users are outside the US, we are growing our teams substantially outside the US and it helps me understand that we come from different backgrounds and how those things can come together in a positive way. That helped me have a global perspective. The fluidity of having to kind of move across cultures and fit in and also stay truly yourself. A couple of things that I got from that experience. So I grew up with a strong feeling of identity of being Indian but also in the US going to school, being an American. I was spending every weekend at dinner parties with aunties and uncles, I was doing Bal Vihar and dance classes, it was a very culturally supportive community. And I grew up in a town in Michigan where we had a tight knit Indian community. They came to the United States right before I was born.
How did this influence you, shape you as a leader?īoth my parents are Punjabi from India. Tell us about your backstory- A CEO born to Indian immigrants, who grew up in Michigan. Sud, who took charge as in 2017, spoke to Moneycontrol via Zoom from New York, on how her Indian roots influenced her leadership, if Vimeo will ever look at audio solutions, her plans to expand in India and how she strikes a fine balance as CEO and mom. Edited excerpts:
Vimeo listed on Nasdaq last month and currently has a market cap of over $7.2 Billion. The pandemic year gave Vimeo a shot in the arm, as video consumption went up, as the firm now has over 200 million users globally, with 1.6 million paying subscribers, as of March 2021. So it wasn't surprising when Vimeo CEO Anjali Sud's picture with her son, moments before she took the video software & marketing platform public, went viral last month.Īnjali Sud, born to Punjabi parents who emigrated to the US, gave Vimeo a new lease of life by transforming it from an alternative of YouTube to a software platform that offers companies tools with which they can create, manage and share high-quality videos across platforms. It's rarer still when she is of Indian origin and does it minutes after cradling a 2.5 year old baby in her arms. It's rare to see a female CEO ring the Nasdaq stock opening market bell.
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